The Domeys: Best Positive Ad


Who won the ad wars?

One measure is which candidate won. But the political ads are an art into themselves — great ads have been made for lousy candidates, and vice versa.

Which is why Under the Dome wants to recognize the work that went into those ubiquitous political commercials on TV.

The first category for a Domey is Best Positive Ad. (We define that as an ad that does not directly attack one's opponent, although it may make negative statements about "lobbyists" or "special interests.")

The nominees are:

Hillary Clinton: "Mike Easley," "Maya Angelou," "David," "Tammie," "Jewel," "N.C. Ask Me"

Barack Obama: "Minute," "Return," "In America," "Billy," "Turn It Off," "Nothing's Changed," "Need," "Join," "Enough"

Pat McCrory: "Change is Coming," "Jobs," "Immigration," "Caravan"

Beverly Perdue: "Andy Griffith," "Safe Schools," "Positive," "Generations," "Love and Faith"

Richard Moore: "Bulldog," "Challenge," "Studies," "Results"

Fred Smith: "Kitchen Table," "Immigration"

Bill Graham: "Together"

Kay Hagan: "Energy," "Roots"

Hampton Dellinger: "Real Change," "Meet Hampton"

Walter Dalton: "Walter Dalton"

Robert Pittenger: "Pork"

Walter Jones: "Pantano," "Border Security," "Military"

Janet Cowell: "Burned"

David Young: "Families," "Experience"

Wayne Goodwin: "Competence"

Post your vote in the comment thread below. 

You must be logged in to post a comment on this blog. If you already have an N&O online user account, click here to log in. Otherwise, click here to register (it's free!).

Comment viewing options

Select your preferred way to display the comments and click "Save settings" to activate your changes.

Re: The Domeys: Best Positive Ad

Pittenger's ad did not attack his primary opponents.

— RTB 

Re: The Domeys: Best Positive Ad

That would be a negative ad.

— RTB 

Re: The Domeys: Best Positive Ad

Where's the NC GOP ad? I vote for that one! Its the MOST positive to get the most important message out there for how democrackkks support loser, racist, incompetent candidates!

STRIVE to be SMARTER than a democrackkk!

Re: The Domeys: Best Positive Ad

I agree that Pittenger's pigs were the most memorable, but by whose criteria were they "positive?"

My vote goes to the ubiquitous "Walter Dalton" - hands down the one most people remembered and apparently heeded. I found that in settings as diverse as a family funeral and bluecollar workplaces, just uttering those four syllables (preferably in the Down-East accent) got all-but-unanimous nods of recognition and approval.

I would vote for the Clinton "Talk to Me" campaign if I weren't so personally jaded as to understand their cynical true purpose and motiviation. Even knowing they were insincere, I have to admit they were very well executed and superficially effective.

Re: The Domeys: Best Positive Ad

Cowell "Burned"

Re: The Domeys: Best Positive Ad

Pat McCrory "Change is Coming"

Re: The Domeys: Best Positive Ad

Pittenger ad with the pigs.

Re: The Domeys: Best Positive Ad

Pat McCrory "Change is Coming"

Re: The Domeys: Best Positive Ad

Smith's "Kitchen Table" ad

Re: The Domeys: Best Positive Ad

Clinton - Maya Angelou

Re: The Domeys: Best Positive Ad

Goodwin's Competence

Re: The Domeys: Best Positive Ad

Pittenger's 'Pork'

By far the most creative and possibly the most memorable ad of the primary season.

Re: The Domeys: Best Positive Ad

Might be useful to break this into two categories. One for campaigns that only made one or two ads, and another for campaigns that made more than two ads. When a campaign can make multiple ads it may have a different set of objectives/targets. The smaller campaigns often have to make ads that encapsulate more information.

Re: The Domeys: Best Positive Ad

'Pork' for the Republicans

'Burned' for the Democrats

View All » Top Jobs
Quick Job Search
Enter Keyword(s):
City:  State:
Select a Category: