How are the ad wars going in North Carolina?
With the Legion of Dome interns gone, we haven't had much time lately to go check on the ad buys of the various campaigns.
But given that John McCain has recently started airing ads in North Carolina, we thought we'd see how much he's spending compared to Barack Obama.
At WRAL at least, the answer is nothing. The Raleigh TV station has no McCain file yet — not even an inquiry into ad rates.
That could mean he's relying on cable buys or isn't targeting the Triangle, or it could mean he's not advertising heavily. We won't be able to say until we visit a few more stations.
In the meantime, we can say that Obama is spending. According to his WRAL file, he's spent $82,481 on ads at that station since early June.
That's a decent amount, considering it's only mid-summer and North Carolina may or may not be a top tier swing state.
Comments
Re: Slow Summer For McCain Ads
July 12, 2008 - 1:41am — ProctorAs for the Republican presidential campaign outlook thus far, the best chance WRAL's advertising managers will have of experiencing a midsummer night's dream will be to go out and buy a CD of music by Mendelssohn.
Re: Obama spent $82k at WRAL since June
July 11, 2008 - 1:16pm — ryanteaguebeckwith (author)There are ad buyers who work for the campaigns that pull all this stuff together. If you're friendly, they'll sometimes give you a copy of their spreadsheets.
Dome does not know any ad buyers that well. Any readers of the blog out there?
— RTB
Re: Obama spent $82k at WRAL since June
July 11, 2008 - 12:44pm — SenateHow do news organizations get information like this?
http://www.politico.com/blogs/thecrypt/0708/DCCC_reserves_ad_time_in_31_districts.html
Is it volunteer efforts?
Looking for volunteers
July 11, 2008 - 11:27am — ryanteaguebeckwith (author)If anyone wants to volunteer to help out, it wouldn't even take a reporter. The files are open to the public.
— RTB
Re: Obama spent $82k at WRAL since June
July 11, 2008 - 11:19am — SenateRTB-
You should get together with reporters in other cities and set up a clearing house to monitor political spending.