The National Rifle Association plans to contact between 750,000 and 1 million North Carolina voters between now and the election, officials say.
The NRA has made a major commitment to North Carolina, just as it has other other battleground states, said Andrew Arulanandam, the NRA's public affairs director. That included hiring two field workers in the state in the spring to help coordinate volunteer including hiring two field workers to coordinate volunteers.
“They basically coordinate efforts at events, lit drops, volunteer phone calls, neighborhood walks, make sure we have an active presence at gun shows and gun stores in North Carolina,” Arulanandam said.
He said up to 1 million North Carolinians will be contacted either through mail, phone calls or personal contacts by the NRA.
“Elections are basically won or lost on the ground,” he said.
The NRA says it has 500,000 members or supporters in North Carolina.
The NRA is running TV ads in some battleground states, but not in North Carolina. The NRA Victory Fund is opposing the re-election of President Barack Obama and supporting the election of former Gov. Mitt Romney. In TV ads it is running in other states, it criticizes the president for appointing two anti-gun justices to the U.S. Supreme Court.