How is fundraising going in the treasurer's race?
Here's a breakdown of the numbers:
Fundraising: Since the beginning of their campaigns, Daughtridge has raised $244,348 while Cowell has raised $663,403, more than two and a half times as much. Neither has loaned or given their campaign cash. Advantage: Cowell.
Cash on Hand: At the end of the second quarter, Daughtridge had $74,152 on hand, while Cowell had $197,133, again more than two and a half times as much. Cowell again has the advantage, although neither has enough for a serious TV campaign.
Spending: Daughtridge spent $44,788 in the second quarter, while Cowell spent $71,890. She is spending more on campaign staffers and had an $18,000 TV ad buy in the primary, but sometimes you have to spend money to make it.
Unlike the race for governor and Senate, this one will not be fought primarily on television, if only for the fact that neither candidate has enough cash to do it.
That means a lot of trench warfare: Mailers, campaign appearances and a strong campaign machine.
As a state senator and a former Raleigh City Councilwoman, Cowell has a good base of supporters and the trappings of a good campaign. So far, she's bringing in enough money to keep it humming, giving her a strong advantage heading into the fall.