The "Fruit from a Fruitloop" Facebook campaign offers people who object to state Rep. Larry Brown's use of disparaging terms for gays a way to make food bank donations and send messages to the Kernersville Republican.
The donations will go to the Food Bank of Central & Eastern North Carolina.
The Facebook campaign organizers asked donors to write "Fruit from a Fruitloop" in the subject lines of their e-cards, which will go to Brown's legislative e-mail account.
Last week, Brown sent members of the House Republican caucus an e-mail calling gays "queers" and "fruitloops."
"Our intent it to take something negative and turn it into something positive," said John Paul Womble, one of the organizers.
Womble, who leads the Alliance of AIDS Services - Carolina, said the event has nothing to do with his job. Womble said he helped start the campaign as a community activist who wanted to take a stand against gay people being "mocked and made fun of and bullied."
Womble organized the Facebook campaign with good friend Canaan Huie, who is House Speaker Joe Hackney's tax counsel. Likewise, Huie said the event has nothing to do with his job, and he helped organize it as a private citizen.
Hat Tip: Brooke Cain