To me, one of the best parts about shopping is having a chance to chat with the cashiers. Of course, part of that is because it's my job to know what's going on in stores, and employees are always the ones with the scoop. But part of it is also just because I like talking with people. At stores where I am a regular, I know many of the cashiers by name.
So I was surprised by this Wall Street Journal story about an efficiency program being implemented by midwestern grocery chain Meijer. The company is timing its cashiers, starting the clock when the customer's first item is scanned and stopping it when the receipt is printed. The faster you go, the more efficient you are deemed. I understand that companies need to look for efficiencies wherever they can nowadays, but I have to wonder if this will backfire. Who likes to feel rushed when they are giving a store some of their hard-earned money?




Re: You're on the clock...
Several years ago, a local cashier told me that they were being timed. (Yes, I was attempting to make small talk, but very small.) Then she told me the specifics - amount of time + number of items scanned. I couldn't believe it. She obviously had NO time to talk in order to move as quickly as they were expecting her to move. (Unless you are really good at multi-tasking.) Poor cashiers...just production...and no real customer service.
Maybe we should just let the store managers know that we prefer customer service with a smile, not with lightening speed.
Of course, they could always put in self-checkouts if they simply want producation.