Many of you probably know that Starbucks introduced its new instant coffee this week, a product it has called VIA.
Now the coffee company has announced its VIA Taste Challenge, a promotion that will run from Oct. 2 through Oct. 5. The gist: drop by any participating Starbucks store and see if you can tell the difference between the instant and the fresh-brewed. In exchange for your effort, Starbucks will give you a free tall brewed coffee.
I should note that the fine print says "good on your next visit with offer card," which I take to mean that you get some sort of card/coupon for use at a later time. Still, free coffee is free coffee. Click here to view the promotion.
