Cheerios is challenging Americans to eat Cheerios for six weeks to see if it lowers their cholesterol or makes them feel better. As part of the challenge, Cheerios is offering you six $1 coupons to help motivate you to buy Cheerios. You can sign up here. As the site only asked for my e-mail address, I presume these are Internet Printable coupons that will be e-mailed to you...




Re: Cheerios Challenge...
Hi, overall I thought this was a successful campaign, although I wonder if the people behind it felt that way, since there are a number of ways they could have improved it. I wrote a detailed analysis of it here: Analysis of The Cheerios Challenge