The State Employees Association of N.C. has launched a Web site and mail campaign intended to counter Blue Cross and Blue Shield of N.C.'s efforts on health care.

SEANC's campaign is a reaction to a mailer by Blue Cross, which urged people to lobby U.S. Sen. Kay Hagan to oppose the public option for health insurance included in Democratic health reform bills. The flyer followed a premium increase by the company, which didn't exactly help their message.

SEANC says, "Stop," with its Web site, stopbcbs.com.

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